Recently, Shen Kangjia (code 000016) released its 2010 interim results report. According to the report, in the first half of 2010, Shenkangjia achieved sales revenue of 7.94 billion yuan, a year-on-year increase of 53.52%; net profit of 50,88.85 million yuan, and realized earnings per share of 0.0423 yuan.
“To create differentiated products and enhance product competitiveness is the main reason for the year-on-year growth of main business income.†Xiao Qing, secretary of the Board of Directors of Konka Group, said.
According to statistics from Aowei Consulting, the retail sales of color TVs in the first half of the year was 19.94 million units, an increase of 28% year-on-year. After experiencing rapid development, the growth rate of color TV demand slowed down in the first half of 2010 compared with the second half of 2009. Aowei Consulting analyzes that the market has entered a stable growth period; the number of color TVs has increased rapidly, and the demand for users has been improved by popularization; in addition, the real estate and stock market slump has suppressed the consumption of urban household appliances to a certain extent; The pulling effect of policies on the rural market began to show a decreasing trend of marginal effects.
Although the domestic color TV market demand slowed down in the first half of 2010, as the Konka Group continued to create innovative and differentiated products, the company's color TV business revenue reached 604,945,200 yuan, an increase of 62.02%.
During the reporting period, Konka's color TV business paid more attention to the research and development of new technologies, and launched a “boutique project†to improve the technical content, create star products, and increase the added value of products. The proportion of LED TV products and network TVs increased rapidly. The structure has been greatly improved. The report emphasizes that with the gradual increase in the production capacity of the Kunshan Konka LCD module base completed and put into operation at the end of last year, Konka will take this opportunity to increase investment in scientific research in various business units and achieve differentiated competitive advantage with speed (310368). While maintaining the rapid development of overseas markets, we will continue to optimize and consolidate the channel layout of the domestic market.
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