After four years, FF has changed from a pioneer to a leader?

The FF91 created by Jia Yueting broke the latest development. Faraday Future (FF), the US Internet electric smart car company, issued an internal letter to employees on the 4th anniversary of the establishment of FF on May 8.

In the letter, FF said that its headquarters in China will be built in Guangzhou, and the Nansha factory will start as scheduled, and said that more new forces will follow the footsteps of FF to join the army. It has been rumored that the FF to build a factory in China will come true this time?

After four years, FF has changed from a pioneer to a leader?

FF said that it has changed its leader from pioneers

According to FF's internal letter, FF has experienced a life-and-death test for four years, and has changed from a pioneer to a leader. As a product that breaks the border, FF 91 claims to build an intelligent travel ecosystem that breaks the boundaries of the three major industries. Together with the attribute of “automobile robot”, FF internally believes that FF91 can't even find similar products that can be benchmarked. FF also said that it has been creating more changes in the six technical fields of vehicle platforms, computing platforms, autonomous driving, power systems, Internet systems and AI artificial intelligence, and has obtained numerous patents.

In the internal letter, FF also revealed the progress of many current businesses: on the team side, there are talents from companies such as Ford and Tesla recently joined; in the supply chain, almost all key suppliers and contractors are already in place; In terms of investment, investors have provided a steady stream of funds; in terms of factory construction, large-scale recruitment of local production and technical support for Hanford has also been fully launched. In May, the Hanford factory will welcome the official construction and the first batch of production equipment installation; FF will also fully land in China, and the FF China headquarters will also land in Guangzhou, and the Guangzhou plant will soon start as scheduled.

In the internal letter, FF said that it is now the highest proportion of electric vehicles in the Internet and consumer electronics industry. It will continue to transform its business model and operation model and reconstruct the traditional automobile distribution model. FF said that you want to put your dreams into reality!

From the point of view of internal letter leakage, FF said that its talents joining, supply chain, capital guarantee, production equipment installation and other aspects are all barrier-free, the situation is positive and optimistic... However, it has long been accustomed to being fooled by the melon people to Jia Yueting. Falsely illegible news has been immunized. However, the news that FF will build a factory in China is raging.

After four years, FF has changed from a pioneer to a leader?

China’s establishment of a factory has long been a clue

As early as the beginning of April this year, Jia Yueting's Faraday Future won the 601-acre land in Nansha District of Guangzhou through affiliated companies. The news about FF's construction of the factory in China and the commissioning of the FF91 electric car has been circulating.

On April 8, 2018, the website of Guangzhou Public Resource Trading Center announced that Ruichi Intelligent Vehicles (Guangzhou) Co., Ltd. (hereinafter referred to as “Rui Chi Automobile”) won the manufacturing industry of about 601 mu in Nansha District of Guangzhou for 36.41 million yuan. Land use, land use is the second type of industrial land, the transfer period is 50 years.

In this announcement, the Land and Resources and Planning Bureau of Guangzhou Nansha Development Zone clearly stated that Ruichi Automobile must introduce a pure electric vehicle assembly project with the world's first-class pure electric vehicle R&D and manufacturing level within one month of winning the land. Construction and construction will start within one month from the date of land transfer, and it will be completed and put into operation within 24 months."

What is the relationship and relationship between Rui Chi and FF? LeTV said that Rui Chi is a FF affiliate and FF strategic investor is a Hong Kong investment institution SMART MOBILITY (HONG KONG) HOLDINGS LIMITED. Moreover, the funds for the auction of Ruichi Auto Land are all derived from the investment of FF strategic investors, and there is no relationship between the funds connected with LeTV and LeTV Holdings.

After successfully winning the industrial land in Nansha District of Guangzhou, there were media reports during the Beijing Auto Show at the end of April this year that two FF91 electric vehicles were cleared from China Customs and transported to LeTV's office building in Beijing, Jiuxianqiao, Beijing. Shortly after May 9, Ruichi Auto Sales (Guangzhou) Co., Ltd. ("Rui Chi Auto Sales"), which is 100% owned by Ruichi Auto, was just registered. Through the consultation of the information platform, Ruichi Automobile has a registered capital of RMB 50 million and the legal representative Wang Zhigang. The business scope includes automobile sales, auto parts wholesale, auto parts retail, auto retail, trade agency, international freight forwarding, import and export of goods (excluding special-controlled commodities), and technology import and export.

In fact, from the FF91 "return to the country", to the Rui Chi car Guangzhou to take the land, and then to the Rui Chi car sales company set up, it can be seen that FF is step by step landing in China as planned. How is FF's progress in the US? We are not sure, but this is defined in the letter as "a FF91 that breaks the border and can't even find a product that can be labeled." Is it really as described? This controversial car and the controversial Jia Yueting really set up a factory in Guangzhou. What kind of posture will be developed in the Chinese market in the future?

After four years, FF has changed from a pioneer to a leader?

Guangzhou will take the land, what difficulties will FF face in China?

In the past two or three years, Faraday's future from the very beginning, to the financial crisis, employee turnover, factory delays and other storms, Faraday's future is confusing, Jia Yueting is very open, foreign claims have been integrated Funds, building factories, road testing, mass production... including the internal letter, talents joining, suppliers are in place, and continuous funding guarantees.

When Jia Yueting said this, he did not know where his enthusiasm came. However, in the editor's opinion, Jia Yueting's dream of making a car is probably not that simple.

After four years, FF has changed from a pioneer to a leader?

Building a car is a game of burning money. Before the founders of many new power-building companies have said that it takes a lot of money to support the car. When a new power-making company gets financing, there will always be a big news that will swear to the outside world. strength. According to the understanding, Jia Yueting’s previous financing was only a salary for the self-built factory. At present, the construction of the California plant is still unclear, and whether the Guangzhou plant can be built smoothly remains to be tested. It’s not a matter of talking on the paper, nor is it a hard work. Jia Yueting’s constant financial support doesn’t know where to come from?

In addition, with the liberalization of foreign stocks, even if the factory construction is completed, if the electric vehicles are actually launched in China, the high price of FF91 will definitely affect its sales. In addition, after 2020, the subsidy policy for new energy vehicles will be withdrawn smoothly, and there will be new alternatives. Faraday will be put into production in the future, and the impact of relevant policies will be great.

The domestic Internet car-making power has gradually emerged. The debts caused by the collapse of the LeTV Empire and various unfavorable factors are difficult for the future of Faraday. How can Jia Yueting, who has already been on the list of untrustworthers, finance the road in China in the future? How to find a partner? In short, this road is not so good!

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