You can experience anything in the virtual reality world, whether it's Paul McCartney's gorgeous performance, or traveling around the world, or even watching NBA, NCAA, and NASCAR live games in virtual reality, but for rugby enthusiasts, think To experience the NFL game of virtual reality, it seems that it can't be realized yet.
At present, NFL's virtual reality services come from the services of NextVR and Voke. Although these services are impressive, they still have many shortcomings. You can approach Odell Beckham and seeing him running back and forth in the goal area doesn't stop him from playing, but there aren’t many real-time perspectives and shots. It is true that due to the particularity of rugby sports, the cameras carried by athletes are often subjected to violent impacts, which not only affect the quality of the shooting but also cause inconvenience to the game. NextVR and Voke can only bring a kind of primary virtual reality NFL service, but not a complete experience.
As to why the current NFL is still not participating in the wave of virtual reality broadcasts, look at interviews with foreign media for NFL media strategy and business development director William Deng. Perhaps they will be able to know the answer, and various reasons are quite complicated.
Smartphone is not ready yet
NFL is still trying to make virtual reality feasible. However, the entire alliance is still lacking experience. Although we all know to try hard to reduce the size of the equipment, it is really difficult to achieve this goal. NFL hopes to shoot the camera is small enough and the effect should be smooth, while the fans are comfortable enough for a few hours of continuous use. Obviously, the NFL considers all the needs of the fans above everything else.
"When I'm watching a certain point of view, if something else is happening on the other side, can I see it for the first time? Obviously not yet, resolution is the biggest limit," Deng said. Currently neither NextVR nor Voke have found a solution to this problem. The two companies have deployed cameras in the touchdown area of ​​the midfield this season as an aid in capturing virtual reality video content, but with the current results, using smart phones Watching is still somewhat vague.
"Now we can already display more content on smartphones," said Jayaram. Voke and NextVR think that although a VR device can display 4K resolution video, there are not many 4K resolution smart phones.
Since relying on PC platforms such as Oculus Rift and HTC Vive is not as flexible as moving VR, resolution issues have become the biggest factor affecting the NFL virtual reality live broadcast. Therefore, all companies trying to provide the fans with NFL virtual reality broadcasts are very dependent on the smart phone industry.
Dave Cole, co-founder of NextVR, said that the latest display devices such as Japan Display and the Qualcomm Snapdragon 835 processor will be of great help to the industry in the future. “The VR experience brought by an Android system smart phone depends on whether or not the component meets the requirements. Until a standard hardware configuration becomes mainstream or popular, people will not use existing technology and The device is watching three hours of games."
Isn't a camera operator? No experience how to broadcast in VR
For ordinary fans, the NFL broadcast live on TV is just a game, but these are the result of the efforts of the camera crew and editors to work together and edit, but currently the entire NFL has not used VR to interpret the game. experience.
"What we have to do is ensure that we find a best way to use the virtual reality to interpret the game, not just simply broadcast the signal," Deng said. "How to balance more flexibly between different perspectives and ensure that any exciting details of the game are not missed is a very difficult matter."
How to make a choice between Tom Brady and the referee in the VR broadcast should be a matter of much concern to the NFL.
Voke’s CEO said: “It is precisely due to lack of experience and lack of trials that no one knows how to use the virtual reality to tell the story in the NFL.†At the Metropolitan Stadium in November last year, the Chicago Bears against the New York Giants In the competition, VR live broadcasting was used. The scene was full of intricate wires, TV screens, post-editing, and audio technicians. The complexity was far greater than traditional broadcast TV.
Danny Keens, NextVR's vice president of content, said that both rugby and rugby games require a solid story as a backing for content. “Some of the internals are not edited, so they can only bring a primary experience. The audience will be tired of watching for a while.â€
Virtual reality is too isolated
High-five claps, celebratory celebrations, even fierce debates, and live broadcasters and cheerleading performances are the most attractive elements of live watching, but virtual reality technology has isolated the audience. When we put the virtual reality helmet on the head, it will be completely isolated from the outside world. The NFL hopes to bring more social experiences to the audience and integrate virtual reality into life. "If you watch a live VR program, you should have the same experience as a traditional live game," Deng said.
Voki is currently trying to incorporate the viewing experience and Twitter into virtual reality technology. At that time, some people did not think so. "Many fans don't like too much nonsense. They just want to quietly watch a game."
Oculus recently released the latest Rooms feature, which can bring social experience to Samsung Gear VR and can directly view the virtual reality videos taken by others. In this room, we can ask other virtual reality friends to watch the video or visit the virtual living room. All of your friends’ profiles and images come from their Facebook profiles. People can choose text chat or voice call, but how to integrate into the football field is a problem.
In Rooms, you can watch videos on Facebook, and in the 2016 to 2017 season, there is no such opportunity, so we can put expectations on the next NFL season.
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