In 2014, China's TV sales decreased by 5.6% year-on-year, and China's TV market sales in 2015 should be roughly the same as in 2014. But for the 4K ultra-high-definition television market, the market sales are very optimistic. If 2014 is the first year of 4K Ultra HDTV, 2015 will be a year for 4K TVs to take off. So what will happen to the 4K Ultra HDTV market in 2016?
Trend 1: China remains the largest market for 4K TV
It must be said that Chinese consumers really like new technologies and new products. Display technology updates, so that consumers are not only more concerned about the increase in screen size, the same display panel technology upgrades also allow consumers to buy into the Ultra HD era. From HD HD (720P) to FHD Full HD (1080P), then upgrade to 4K Ultra HD (2160P) TV.
The resolution of 4K Ultra HDTV reaches 38402160, which is 4 times the resolution of 1080P Full HD TV. At the beginning of the listing in 2013, the price was even as high as 100,000 yuan. However, by 2014, the price of 50-inch 4K ultra high-definition television has dropped to about 5,000 yuan, and even less than 4,000 yuan.
According to the future consulting report of the UK market research institute, global TV market shipments in 2014 will reach 234 million units, an increase of 3% from 2013. The global shipment of 4K Ultra HD TVs will exceed 11.6 million units, and the growth rate is expected to reach 7 times. Let’s talk about the Chinese market. In 2013, sales of 4K TVs reached 900,000 units, which is likely to reach 10 million units in 2014, an increase of 11 times. 4K LCD TVs also account for nearly 20% of the total sales of the LCD TV market.
Although 4K TVs currently account for a modest proportion of global LCD TV shipments, it is expected that global shipments of 4K TVs will reach 100 million units in 2018, and the Chinese market will account for 70% of the global 4K TV market demand. It can be seen how big this 4K TV cake gestated in this world's second largest economy.
Development trend 2: 4K TV is the focus of innovation
LED backlight technology has become popular, and 4K panel production lines have also become very common. Major brands have their own 4K TVs. In the field of 4K ultra high-definition television this year, there are also innovations in display technology and content construction: curved screens, OLED screens, and QLEDs. Although LGW's RGBW 4K panels have also been questioned by all as "fake 4K panels", LG Display has also made some contribution to reducing the high price threshold for 4K TVs.
Samsung HU9800 does not use OLED flexible screens to realize curved TVs. Instead, it uses traditional LCD panels for process updates to create the HU9800 curved TV. The curvature of HU9800 conforms to human vision can effectively reduce image distortion and enhance the realism of the picture.
At present, Samsung focuses on curved UHD technology, and LG is the first to use the high-end market for OLED panel layout. The OLED TVs, which are thin, flexible, and do not require backlights for their luminosity, remain the core panel technology in the hands of the upstream panel supplier LG Display. However, the cost of curved TVs and OLED TVs is still too high to be accepted by consumers. I am afraid that OLEDs can only be in a state of high and low in a short period of time.
LG E9700 innovative use of OLED technology, get rid of the TV's dependence on the backlight, to achieve the pixel's organic self-luminous, resolution 38402160, support 4K display, but the use of the WRGB questioned as "false 4K panel" Color technology panel. The price of 20,000 yuan also makes it difficult for users to accept it.
For 4K panel makers, in addition to Japanese and Korean LCD panel makers, there are many mainland, Taiwanese LCD panel suppliers: Innolux, AUO, and CSOT BOE is also a major supplier of 4K TV panels. They have made considerable contributions to the popularity of low-priced 4K products.
LeTV's exclusive vertical integration of Le4K ecosystem has fundamentally solved the shortcomings of insufficient 4K video content. Let users at home, as long as Super TV access to the Internet can enjoy a large number of 4K video content. Through the 4K content and application, 4K cloud platform, 4K screen, and 4 core processors, the "4X4" complete 4K system is formed. LeTV's first 4K terminal X50 Air based on Le4K includes a complete 4K large screen Internet ecosystem.
CES QLED will be on display soon. OLED is the abbreviation of “Quantum Dot light Emitting Diodeâ€. The Chinese name is Quantum Dot LED. It can also be called Quantum Screen Display Technology. This is a new technology between LCD and OLED. The core is Quantum Dot. "Point"" can make the color gamut meet or exceed the level of the OLED, and even eliminate the polarizer on the light source side, effectively reducing the manufacturing cost of the liquid crystal display product.
TCL relied on its China Star Optoelectronics panel factory to grab Q55H9700 QDTV QDs first before rushing to other manufacturers worldwide. Compared with OLEDs, QLEDs have 30~45% higher luminous efficiency, 2 times energy saving than OLEDs, and manufacturing costs less than half that of OLEDs.
Trend 3: The 4K TV's Weaknesses Will Make Breakthrough Progress
In 2010, the World Cup in South Africa achieved 3D video broadcasting, and by the 2014 World Cup in Brazil, 4K video broadcast was achieved. Invisibly fanatic fans became followers of new television products. In the Chinese market, due to copyright issues, the current 4K live streaming resources may not be very rich, but not far away.
Next year, 4K TV sales are expected to be concentrated on large-size products of about 50 inches. Currently, the market for 50-inch and above TVs (including HD and 4K) accounts for 18%, and it is expected to reach 25% by 2018. The only problem is that the 4K resources are widely scarce, but with the greater promotion of 4K TV, resource issues will naturally be resolved. We only need to wait patiently.
Future consultations with third-party research institutions in the UK point out that in addition to 4K, smart features are also an important factor in TV sales. In 2014, the sales volume of smart TVs in the global market will exceed 50% for the first time, and by 2018 this proportion will increase to 82%. Smart TV is just like the driving force of products. The improved user interface, voice and gesture control, and column navigation have added a lot of value to television, attracting a lot of attention from young consumers.
Football, basketball, fans of F1 events that need ultra-high-definition enjoyment, fans of movies and TV shows that need ultra-high-definition film and television resources, fans who need live broadcast of ultra-high-definition live concerts, and broadcasts... These are all followers of 4K TVs and Potential consumers.
Trend 4: The proportion of online sales platforms for 4K TVs has increased
In 2014, the proportion of home network purchase market continued to expand. From January to October 2014, the total retail volume of color cables on the market reached 5.73 million units, an increase of 77% year-on-year, accounting for 16% of the total color TV sales. The online sales of television mainly include music, Hisense, Skyworth, TCL and so on. Among them, Internet companies selling new military music and millet are only online sales. In 2014, LeTV will have sales of 1.8 million units and millet will reach 400,000 units.
A third-party research institution predicts that in 2015, the market share of television online will reach 20%. The new online sales force, led by Le Tour, is energetically developing offline offline experience stores to form offline experiences and online purchases. In the future, traditional vendors selling offline will feel pressure because the Internet's buying habits have already been accepted by consumers. Offline experience, online purchase O2O sales model, is very suitable for such a large home appliances TV sales, the future must be like this.
Trend 1: China remains the largest market for 4K TV
It must be said that Chinese consumers really like new technologies and new products. Display technology updates, so that consumers are not only more concerned about the increase in screen size, the same display panel technology upgrades also allow consumers to buy into the Ultra HD era. From HD HD (720P) to FHD Full HD (1080P), then upgrade to 4K Ultra HD (2160P) TV.
The resolution of 4K Ultra HDTV reaches 38402160, which is 4 times the resolution of 1080P Full HD TV. At the beginning of the listing in 2013, the price was even as high as 100,000 yuan. However, by 2014, the price of 50-inch 4K ultra high-definition television has dropped to about 5,000 yuan, and even less than 4,000 yuan.
According to the future consulting report of the UK market research institute, global TV market shipments in 2014 will reach 234 million units, an increase of 3% from 2013. The global shipment of 4K Ultra HD TVs will exceed 11.6 million units, and the growth rate is expected to reach 7 times. Let’s talk about the Chinese market. In 2013, sales of 4K TVs reached 900,000 units, which is likely to reach 10 million units in 2014, an increase of 11 times. 4K LCD TVs also account for nearly 20% of the total sales of the LCD TV market.
Although 4K TVs currently account for a modest proportion of global LCD TV shipments, it is expected that global shipments of 4K TVs will reach 100 million units in 2018, and the Chinese market will account for 70% of the global 4K TV market demand. It can be seen how big this 4K TV cake gestated in this world's second largest economy.
Development trend 2: 4K TV is the focus of innovation
LED backlight technology has become popular, and 4K panel production lines have also become very common. Major brands have their own 4K TVs. In the field of 4K ultra high-definition television this year, there are also innovations in display technology and content construction: curved screens, OLED screens, and QLEDs. Although LGW's RGBW 4K panels have also been questioned by all as "fake 4K panels", LG Display has also made some contribution to reducing the high price threshold for 4K TVs.
Samsung HU9800 does not use OLED flexible screens to realize curved TVs. Instead, it uses traditional LCD panels for process updates to create the HU9800 curved TV. The curvature of HU9800 conforms to human vision can effectively reduce image distortion and enhance the realism of the picture.
At present, Samsung focuses on curved UHD technology, and LG is the first to use the high-end market for OLED panel layout. The OLED TVs, which are thin, flexible, and do not require backlights for their luminosity, remain the core panel technology in the hands of the upstream panel supplier LG Display. However, the cost of curved TVs and OLED TVs is still too high to be accepted by consumers. I am afraid that OLEDs can only be in a state of high and low in a short period of time.
LG E9700 innovative use of OLED technology, get rid of the TV's dependence on the backlight, to achieve the pixel's organic self-luminous, resolution 38402160, support 4K display, but the use of the WRGB questioned as "false 4K panel" Color technology panel. The price of 20,000 yuan also makes it difficult for users to accept it.
For 4K panel makers, in addition to Japanese and Korean LCD panel makers, there are many mainland, Taiwanese LCD panel suppliers: Innolux, AUO, and CSOT BOE is also a major supplier of 4K TV panels. They have made considerable contributions to the popularity of low-priced 4K products.
LeTV's exclusive vertical integration of Le4K ecosystem has fundamentally solved the shortcomings of insufficient 4K video content. Let users at home, as long as Super TV access to the Internet can enjoy a large number of 4K video content. Through the 4K content and application, 4K cloud platform, 4K screen, and 4 core processors, the "4X4" complete 4K system is formed. LeTV's first 4K terminal X50 Air based on Le4K includes a complete 4K large screen Internet ecosystem.
CES QLED will be on display soon. OLED is the abbreviation of “Quantum Dot light Emitting Diodeâ€. The Chinese name is Quantum Dot LED. It can also be called Quantum Screen Display Technology. This is a new technology between LCD and OLED. The core is Quantum Dot. "Point"" can make the color gamut meet or exceed the level of the OLED, and even eliminate the polarizer on the light source side, effectively reducing the manufacturing cost of the liquid crystal display product.
TCL relied on its China Star Optoelectronics panel factory to grab Q55H9700 QDTV QDs first before rushing to other manufacturers worldwide. Compared with OLEDs, QLEDs have 30~45% higher luminous efficiency, 2 times energy saving than OLEDs, and manufacturing costs less than half that of OLEDs.
Trend 3: The 4K TV's Weaknesses Will Make Breakthrough Progress
In 2010, the World Cup in South Africa achieved 3D video broadcasting, and by the 2014 World Cup in Brazil, 4K video broadcast was achieved. Invisibly fanatic fans became followers of new television products. In the Chinese market, due to copyright issues, the current 4K live streaming resources may not be very rich, but not far away.
Next year, 4K TV sales are expected to be concentrated on large-size products of about 50 inches. Currently, the market for 50-inch and above TVs (including HD and 4K) accounts for 18%, and it is expected to reach 25% by 2018. The only problem is that the 4K resources are widely scarce, but with the greater promotion of 4K TV, resource issues will naturally be resolved. We only need to wait patiently.
Future consultations with third-party research institutions in the UK point out that in addition to 4K, smart features are also an important factor in TV sales. In 2014, the sales volume of smart TVs in the global market will exceed 50% for the first time, and by 2018 this proportion will increase to 82%. Smart TV is just like the driving force of products. The improved user interface, voice and gesture control, and column navigation have added a lot of value to television, attracting a lot of attention from young consumers.
Football, basketball, fans of F1 events that need ultra-high-definition enjoyment, fans of movies and TV shows that need ultra-high-definition film and television resources, fans who need live broadcast of ultra-high-definition live concerts, and broadcasts... These are all followers of 4K TVs and Potential consumers.
Trend 4: The proportion of online sales platforms for 4K TVs has increased
In 2014, the proportion of home network purchase market continued to expand. From January to October 2014, the total retail volume of color cables on the market reached 5.73 million units, an increase of 77% year-on-year, accounting for 16% of the total color TV sales. The online sales of television mainly include music, Hisense, Skyworth, TCL and so on. Among them, Internet companies selling new military music and millet are only online sales. In 2014, LeTV will have sales of 1.8 million units and millet will reach 400,000 units.
A third-party research institution predicts that in 2015, the market share of television online will reach 20%. The new online sales force, led by Le Tour, is energetically developing offline offline experience stores to form offline experiences and online purchases. In the future, traditional vendors selling offline will feel pressure because the Internet's buying habits have already been accepted by consumers. Offline experience, online purchase O2O sales model, is very suitable for such a large home appliances TV sales, the future must be like this.
ZGAR bar 600 Puffs
ZGAR electronic cigarette uses high-tech R&D, food grade disposable pod device and high-quality raw material. All package designs are Original IP. Our designer team is from Hong Kong. We have very high requirements for product quality, flavors taste and packaging design. The E-liquid is imported, materials are food grade, and assembly plant is medical-grade dust-free workshops.
Our products include disposable e-cigarettes, rechargeable e-cigarettes, rechargreable disposable vape pen, and various of flavors of cigarette cartridges. From 600puffs to 5000puffs, ZGAR bar Disposable offer high-tech R&D, E-cigarette improves battery capacity, We offer various of flavors and support customization. And printing designs can be customized. We have our own professional team and competitive quotations for any OEM or ODM works.
We supply OEM rechargeable disposable vape pen,OEM disposable electronic cigarette,ODM disposable vape pen,ODM disposable electronic cigarette,OEM/ODM vape pen e-cigarette,OEM/ODM atomizer device.
ZGAR bar 600 Puffs Disposable Vape, bar 600puffs,ZGAR bar 600 Puffs disposable,ZGAR bar 600 Puffs,ZGAR bar 600 Puffs OEM/ODM disposable vape pen atomizer Device E-cig
Zgar International (M) SDN BHD , https://www.sze-cigarette.com