OLED screen advantages
It was learned that there are currently 13 companies that use OLED as mainstream products, including LG Electronics, Skyworth, Konka, Sony and Panasonic. For the reason why OLED is chosen, the ultimate ultra-thin is one aspect. The key is that the company itself has stronger plasticity for future product innovation.
The biggest advantage of OLED screens is that they have foldable bending and self-luminous properties. Bending and folding can change the appearance of televisions, and self-luminous is a powerful guarantee for extreme ultra-thinness. It is understood that at the AWE show in April this year, LG has launched the concept of "wallpaper TV", and its thickness is only 2.75mm.
OLED screen problems
Liu Buchen, an observer of the household appliance industry, believes that high prices and insufficient production capacity of OLED panels are two major problems that are facing in the OLED market. There are structural defects in the supply of OLED TV panels. The global OLED TV panel will have a capacity of 10 million units (corresponding to 10 million OLED TVs) by 2020, accounting for only 4% of the world's total TV sales. The proportion is very small.
The future and development of OLED screens
In the first half of this year, the penetration rate of ultra high-definition television in China’s color TV market reached 57.7%, which is far higher than the global average. The average size of purchased TVs is 47.4 inches, indicating that Chinese consumers’ economic capabilities are increasing, they are willing to pay for product premiums, and they also have a product premium. More stringent demand, so OLED TV is to meet this group of color TV products. At present, OLED technology has matured and is moving from the laboratory to the market. In the future, as more complete companies and channel companies join in, the OLED market will become larger and larger.
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