40-inch bedroom "small steel gun" millet TV 4A new starting evaluation

Since the launch of the Xiaomi TV 4A series in 2017, the sales volume of Xiaomi TV in the market has been extremely alarming. On January 16, 2018, Xiaomi TV 4A series released its 50-inch products for sale, at a price close to the people and a relatively higher configuration. In the market has made a relatively good response, and millet is also the Internet's TV brand's "final flag", whether this can be proved from the side, Internet brands, the direction of entry-level products is correct?
Regarding Xiaomi TV 4A, it must be mentioned that from July 10, 2017 to March 9, 2018, the 32-inch version sold an astonishing 1 million units in eight months. Dong Min, vice president of Ovid Cloud Network, said, “This is the fastest single TV product in China’s TV industry that has broken one million units, refreshing industry records. This amazing speed fully demonstrates that Xiaomi also possesses traditional industrial capabilities and new technologies. The Internet's operational capabilities and began to gradually gain."

Millet TV 4A 40 inches price 1599 yuan (official price 1699 purchase minus 100)
As always, the high-profile millet TV 4A series has become even more complete. Recently, Xiaomi TV 4A series launched its 40-inch size segment, the official price is 1599 yuan, which is obviously a product of the 4A series of millet TV product line, as of this The emergence of products, millet TV 4A series have been included include 32-inch, 40-inch, 43-inch, 49-inch, 50-inch, 55-inch, 65-inch, including multiple size versions, also can be considered a complete millet TV 4A series, If nothing else, this should be the last new product in the 4A series of millet TV.

Millet TV 4A series complements the product line again (The picture shows the millet TV 4A 49 inches)
In terms of hardware configuration, this product uses a 1080P full HD panel, equipped with a 64-bit quad-core processor, with 1GB of memory + 8GB storage, with Dolby + DTS dual decoder chip, advertised relatively low price and high configuration has always been One of the characteristics of Xiaomi's products, TV is no exception.

Millet TV 4A keeps the hardware configuration low price high specification
So the value of this product is not worth our purchase? Today, I will bring you a short review of the 4A40-inch new product for millet TV, and it will bring you a simple and direct understanding of this product. If you need to choose a TV that is placed in a small space, you must pay attention to it.
Not much nonsense to say that we first look at things as an entry-level product, millet TV 4A 40-inch version is still followed a full range of design concepts, minimalist design to meet the aesthetic appeal of mainstream consumer groups, the whole weight of about 6 kg, adulthood People can easily move themselves, extremely light.

Millet TV 4A 40 inches front appearance

Millet TV 4A 40 inch border and base detail
The millet TV 4A series appeared in 2017. The new products introduced this year also have some appearance changes compared to last year's products. The most obvious is the base part, compared to the 4A 49-inch and 55-inch TVs released at the beginning of 2017. 65-inch products, millet TV 4A 50-inch and 40-inch base design is more like millet TV 4 and millet TV 3rd generation design, but from the original metal material into plastic material.

Millet TV 4A previously used the base design (change is still relatively large)
Links Comments:
The millet TV 4A series undoubtedly covers the vast majority of television product sizes. The 40-inch product is suitable for most environments. Its optimal viewing distance should be controlled within 1.5m to 2.5m, making it ideal for small living rooms and bedrooms. Placement of the environment, this product's appearance design and the use of materials are relatively fair, because the overall body is lighter, even the hollow partition wall can easily achieve wall.
From PatchWall to see millet's ambition industry, there are always people who call 2017 the “first year of artificial intelligence”. In fact, the author is also more agreeable. It is also millet that takes the lead in moving the artificial intelligence concept from TV products into the living room. At the beginning of 2017, a variety of new 4A TV products were launched. The most eye-catching is the PatchWall system.

PatchWall system display
Since the emergence of smart audio products in 2016, this function of voice search has not been able to claim any technology in the tech industry. Xiaomi uses PatchWall to combine the feedback of “visual” and “listening”. After the smart solutions were brought to the table, an “artificial intelligence” wave in the television industry was still set, and new concepts and new technologies such as artificial intelligence and voice assistance were no exception.

Millet PatchWall system source display
But now, the PatchWall built by Xiaomi, the “Most Strong Grocery Store”, is obviously not as simple as it looks. Millet, famous for its ecological concept, has created a powerful home-use smart appliance ecosystem. Whether or not its products are excellent is not mentioned for the time being, but what role TV can play in these links is obviously a waste of ideas for Xiaomi.

Millet TV control many millet's equipment
PatchWall has been quietly upgraded, the system has a built-in "M-home" function, the current function we can use is to control the millet ecological lights, air purifiers, water purifiers, in fact, Xiaomi smart speaker "small love classmate" can Most of the things that can be done, PatchWall can do, and the visual tips provided by the TV have more advantages than a single voice.
Links Comments:
In the author's opinion, Xiaomi's system is much more polished than the product itself, and the product can also be made more valuable through the excellent system. The voice operation of the PatchWall system created by Xiaomi has been very mature, and the system layout is simple and easy to operate. Therefore, it can be counted as "the old man and the child can use".
Test summary: Is 1599 yuan and 40 inches worth buying?
The ecosystem of artificial intelligence products established by Xiaomi has been very complete. The intention of PatchWall, a system that Xiaomi TV is equipped with in its full range of products, is to make television a smart home control platform, and to visualize other appliances in the Unicom family. In this era of voice feedback, the platform can no longer meet people's needs, and event-based living room entertainment is likely to bring new breakthroughs to the market again.

Millet TV 4A 40 inches
And return to the product itself, the price of 1599 yuan is really very low? In fact, not necessarily, 40-inch products such price products are not in the minority, this is a product regardless of appearance or configuration is more relevant, then, no matter what brand of 40-inch TV will not be the main image quality, and It is undeniable that Xiaomi’s ecology is very attractive. Combining excellent systems with relatively low prices will undoubtedly be very popular.
Because of its relatively petite figure, I recommend this product to small family or friends in the bedroom space to change the TV, and at the same time if you want to try the charm of artificial intelligence system, it is also the best choice, and because of the ecology of millet Layout, your home smart life will be opened by it and may be.
Written at the end:
Recalling the entire TV market in 2017, high-end products tend to be more popular among consumers under the trend of consumption upgrade. In fact, the author conducted two “homework visits” to home appliance stores in 2017, including Suning, Gome, Dazhong Electric. The viewpoints given by the offline store’s filmmakers are that the high-end products have higher transaction rates, and there are some fluctuations in the selection of entry-level products.
And from the consumer demand for television gradually "high-end", on the other hand, the overall status of Internet TV brands is not optimistic. In addition to Xiaomi's condition is more healthy, other Internet TV brands can not be described with "difficult to describe" . Under the trend of consumption upgrade background, the domestic TV market has shown a trend of “sales volume decline, unit price increase”. The polarization of the TV market has become more and more serious. Consumers either choose more low-end products that are closer to the people or are high-end products. Visual effects conquer.

On the other hand, millet has always been synonymous with “cost-effectiveness” in China. In the era when this technology product gradually tended to be oligopolistic, Xiaomi TV’s strategy has played a very good effect, and its market share has increased rapidly. However, the improvement of brand positioning in the future may also be something that Xiaomi needs to consider.




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