[Spiritual headlines] The world of channels has no way out without channels! With the rise of new technologies such as big data and the Internet of Things, the smart home industry is in full swing. From the explosion of single items to the development of smart home systems, unprecedented opportunities have emerged. Many people in the industry are committed to the development of the smart home industry. . In view of this, Zhijia.com recently launched the "Smart Home Channel Retail Experience" series to share with the industry people presenting the status of smart home channel retailing and related countermeasures.
Terminal Retail Experience (1): Smart Home Terminal Channels and Promotional Resistance
The smart home market is surging, and as the capitals have rushed into the smart home market of the Internet of Things, the opportunities in the industry are also infinitely magnified. If you are willing to fight, you will achieve a success. Want to enter the smart home, we must first understand the smart home terminal retail market status and development methods, this article will focus on the end of the channel and promotion of resistance analysis. [Details]
Terminal Retail Experience (2): Integration and Development of Smart Home + Decoration Design
In the sharing (1) mentioned the obstacles encountered in the cooperation between smart home and decoration companies, this article will do in-depth analysis of the integration and development of smart home and decoration design. [Details]
Channel retail experience (3): highlights and selling points of smart home renovation design
In the sharing (2) article, we shared the integration and development of smart home and decoration design. We mentioned the selling points and highlights of smart home and decoration design. Then this article will focus on understanding where these selling points and highlights are reflected. . [Details]
Channel Retail Experience (4): Smart Home Alien Alliance & Telemarketing Feedback
In the sharing (3), we learned the selling points and highlights of the combination of smart home and decoration design, and also said that decoration is a big project and it belongs to low-frequency consumption. What are the best partners for smart house benchmarking? Drainage? Next, we will analyze the issue based on the cooperation between different industry alliances and telephone marketing feedback. [Details]
Channel retail experience (5): The occupant diversion of smart home store marketing
The purpose of diversion of smart home shop occupants is to classify the intended customers and increase the conversion rate to the store, that is, the transaction rate. This article will focus on the analysis of store occupant drains from the following aspects: 17 factors - do a good job of positioning smart home users; 214 methods - effectively accumulate customer sources; 313 channels - help store better drainage! [Details]
Channel Retail Experience (6): How Storefront Marketing Receives Whole-House Smart Experiences
The whole house smart experience reception 6 principles, so that customers want to move the experience shop back! 1 customer reception four steps, effectively grasp the demand; 2 smiling customer communication, experience the smart life; 36 "human care" perspective, smart life more Humanity; 43 major experience shop standards, allowing customers to fully experience smart products. [Details]
Channel Retail Experience (7): Analysis of Price Differentiation for Smart Home Manufacturers
Why are some smart home products so expensive, and some of the price can be, or even 1.5-2 times wrong, how to choose this? This article will cause the root causes of different manufacturers price differences as the starting point to answer this question. [Details]
Channel retail experience (8): How to effectively track customers to increase conversion rates?
In experience sharing (7), we have analyzed the root causes of smart home maker price differentiation, and there is still a legacy issue that has not yet been analyzed: After the end of customer experience, smart homes have always been said to be good, but that is not to place orders and keep watching. What should I do? Experience sharing should be based on the needs of readers, and it is important to understand how store marketing can effectively track customers and improve conversion rates![details]
Channel retail experience (9): The open communion of the whole house smart home system
As the concept of smart home continues to deepen, since 2016, the industry has whipped up a whirlwind of "home-based smart home systems." Whether it is manufacturer promotion or channel distributors or even end users, the concept of "home-based smart home system" is constantly mentioned. So, what is the whole house smart home system? Whole house system is the solution for the development of smart home industry? In the experience (9), will focus on the whole house smart home system open integration road analysis, but also Organized eight major considerations for selecting smart home manufacturer cooperation. [Details]
"Smart Home Channel Retail Experience" series will continue to organize exciting content in the later stages of sharing. Please continue to pay attention...
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Editor: Aaron Micro Signal: iot-professor This article has applied for original protection. Without authorisation from the originator and Zhijia.com.
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