On June 15th, the "Linkage" website wrote that the game show E3 might have its value, but the grand show of game publishers headed by Microsoft, Sony and Nintendo showed more harm than good.
The following is the main content of the article:
In the past few years, the video game industry generally believed that the best way to narrow the relationship with players is to reach them directly. For this reason, the famous game show E3 has always been the industry's Big Three, and has been using them to open the curtain: the three major game console manufacturers Microsoft, Sony and Nintendo held a large-scale press conference. At the same time, it also broadcasts on the Internet and launches a variety of publicity campaigns on social media and the YouTube platform, such as releasing trailers, launching promotional activities, and producing a variety of marketing slogans.
This year, the three major game publishers also showed their respective stages, but in fact they did not release any major products or news. The traditional wisdom in this area seems to have limitations. In fact, if this year's show is inspired by the current status of the gaming industry, it is that the big game press conference may have been outdated.
In the past, before the arrival of Twitch Live and YouTube Big Coffee, E3 could be said to be the main stage for game companies to show their products to two groups: suppliers, distributors and partners at the commercial level; and the media. With the Internet, publishers are free to distribute their products and games in any way they want.
The trade fair is still able to give the media and industry people an opportunity to experience the upcoming product line. However, in the release of major products, they are no longer the release sites favored by big manufacturers. Microsoft is doing relatively well, because they actually released a certain kind of information in time: the real name and price ($499) of the Xbox One incremental upgrade Xbox One X (launched in November). The company also released a number of new games, among them there is no lack of amazing work. However, E3 did not give them a sense of urgency to "publish those things right now", and apart from the release of the Xbox One X information, other things made the show appear scattered.
Compared to Microsoft, Sony and Nintendo did not bring anything to E3. Over the past few years, Sony has changed the style of its press conference at E3. It has become less focused on keynote speeches and instead has placed more emphasis on rich and diverse content. It has no longer highlighted the PS4 as a special feature through lectures, trailers, and demos. The positioning of the excellent game platform. However, most of the games the company displayed at this year's conference have been highlighted at the conference last year — it has not announced the official launch of these games. (This is partly because Sony did not come up with some exclusive games and chose to show it in their own "PlayStation Experience" fans later this year.) The best and most surprising game this year at Sony's booth was "Wanda." The HD version of the Shadow of the Colossus, a PlayStation 2 game from 12 years ago.
Nintendo is not so good. The company did not publish anything at this year’s E3 conference. The only two major announcements were the only ones that promised to launch a new version for fans’ favorite game series. One is the new “Metroid†game. The model is Pokemon, which is developing these two games for the flagship product Nintendo Switch.
As a result, the E3 conference can not satisfy anyone, and large publishers can only blame themselves.
As we said last year, E3 is becoming less and less important in the era of downloadable games and subscription models. The practice of releasing games early but not officially launching after a few years is not worth the candle; just like a movie, less publicity and hype means that consumers will have less aesthetic fatigue and fewer unintended negative impacts. People will eventually become less Disappointed. However, the game industry is still investing millions of dollars in the development of hype, and when it comes to opening in June, it will inevitably lead the way, because they find that they don't really have anything important to publish.
If Sony, Microsoft, and Nintendo start to wait until everything is ready before they are released, their days will be better. This approach also helps to avoid false reports from advance marketing, so players and the media will rejoice a lot.
In other words (though it may frighten industry analysts everywhere): The Internet exists. The E3 conference can be open for a full year. The bad thing is that so many companies haven't figured out what it means. (Lebang)
Open Type Diesel Generator,Diesel Engine Generator,Diesel Power Generator,Mobile Diesel Generator
Jiangsu Vantek Power Machinery Co., Ltd , https://www.vantekgenerator.com