Rejection homogeneity Sharp seven science and technology to show you hello

Next month is the 618 online shopping festival, and many of my friends’ wallets are "ready to go." Many of my friends would like to make a big deal at this time and give them a big one at home - a flat-screen TV. However, highly homogenized products make it difficult to make choices. It seems that everything is the same. Even if you go to the store to experience the scene, you will often be induced by the special sceneries customized at home. It is not so good to go home and see the film before you discover it. "Anyway, the baby is always fooled. It's better to buy one at will." This idea led consumers to endure a TV that is not very satisfying for five or six years - after all, it is a big one and cannot be changed. In the face of consumer confusion, Sharp put forward the "seven-truth technology" claims, directing consumers to buy TV into a lot of confusion and difficult choices.

Black beautiful, black wonderful, black colorful

The exciting scenes of many movies and TV series are promoted in the dark. This kind of scene is a test of the breadth of the gamut of television. Many times, the consumer thinks with an understanding that it would be the case at night when he couldn’t reach out. He would listen to the dialogue with his eyes closed. However, I do not know that the result of my tolerance is nothing but being bullied by people. Even with black, there are many blacks with different shades of gray. The black that appears is not only profound but also structured. Sharp's non-wide color gamut according to the International Lighting Association standards (CIE 1976) NTSC color gamut ratio reached 102% to 130% of the level, in different models, the color performance is more delicate and broad. The plot in the darkness is more exquisite than the reality of the human eye and is as exciting as the day.

Gamma curve fine school: carved out the primary colors

Many consumers have expressed numbness on TV parameters. Products that have a significant impact on their effectiveness have a small difference in parameters. This is because the parameters only represent the theoretical upper limit. The problem of color distortion, which is widely criticized by consumers, is often due to the lack of training techniques. The real "sharp screen" is actually the collective name of Sharp's comprehensive software algorithm technology for screen image adjustment. An LCD panel that has just been produced will produce a gap in color, and it will not be able to correctly represent “color gradient performance” and “color reproducibility”. Sharp makes correct adjustments to each panel to ensure Sharp's unique image quality. In the toning technology, Sharp toned through the gamma curve (brightness curve) and white balance, manually adjusted to the brightness curve reference, set the brightness that is most suitable for human eyes.

Polymer optical alignment film technology: black during the day and night

Many consumers are most dissatisfied with the purchase of TV in the store. It feels different to go home. There are many reasons for this. The biggest reason is that the average consumer does not live in a closed space with a full light environment like a basement or a shopping mall. The living room must have a big window, bright and comfortable when the weather is fine during the day. However, in such an environment, many TVs will have to appear in their original form, and they will fade. Sharp's polymer light transfer alignment film technology precisely controls the deflection of the liquid crystal molecules and deflects the liquid crystal in the direction of UV light scattering. Increase the liquid crystal aperture ratio and increase the backlight transmittance. Daytime viewing can also be as smooth as night, reducing the bad visual experience due to angle reasons, making the color more transparent and the picture more delicate.

New Huang Cai: Backlight is also clear

Many film and television works use visual and dark contrast lenses as visual expressions. Oncoming lights, backlit sun, etc. However, in many ordinary televisions, such shots will appear as large blocks of Monetist Impressionist paintings, and the details will be lost. Sharp new color technology based on direct backlight design, image brightness adjustment algorithm is more intelligent, even if the backlight will not lose the details of the screen, in the bright and dark changes in the screen to maintain transparency and natural. In the representative new products such as Sharp 70-inch LCD-70MY6150A, the new color technology has been fully utilized.

TV is Big Face Sharp Challenge "Comprehensive Screen"

For a long time, TV, as the most attractive household appliance in the living room, not only shouldered the burden on the owner “long face”, but also became a part of the home environment together with furniture. But unlike furniture, the aesthetic design of TVs is more of a test of technical strength. Black technology gives more room for industrial design. Sharp LCD-60SU875A achieves a 9mm fuselage, 1.6mm aviation aluminum frame, rounded corners feel seamless, as if natural. The 60.0-inch TV's full-screen experience can be said to be the "final version" of the TV's full-screen, which is as sharp as a blade.

Sharp LCD-70SX970A

Beautiful and beautiful: YAMAHA sound repair technology

In addition, for television, the importance of sound is not weaker than sight. Sharp's flagship models are equipped with a professional-grade Yamaha range expansion repair technology, which can directly play high-quality two-channel stereo sound to create an immersive 5.1 surround sound field. The sound is more natural, with subtle visual effects, creating cinematic immersion.

World premiere: Sharp really 8K! Ultra HD is not a dream

Sharp introduced the industry's first consumer-grade 8K TV LCD-70SX970A last year. The physical resolution of the 7680×4320 screen is four times the resolution of 4K TVs, and can be accurate to the hairline, which is 4.3 times that of human eyes. Create conditions for more realistic virtual reality technology and depth of field effects to help people create truly immersive virtual reality effects. It is no longer a distant dream to sit around and survey the world at home.

In addition, Sharp has in-depth cooperation with Foxconn, the world's largest technology product manufacturing giant, to lay out 8K ecological chains and invest in 8K content, 8K editing, 8K delivery, and 8K display, including the 8K ecological front-to-back production process. . Sharp 8K TV has the most complete and most compatible ecological industry support, allowing users to experience the next generation of ultra-clear visual enjoyment in advance.

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