Laser TVs gradually gained popularity in the market, and they also attracted Internet brands including Ai Luowei, Kansang, Xiaomi, and Miji. Plus, Changhong, Hisense and traditional brands BenQ, Optoma, and Sony are actively Laser TV, according to incomplete statistics, currently has nearly 30 brands of laser televisions. It can be said that laser television has entered the "exciting period" this year.
However, industry insiders stated that due to the promising prospects of laser television, various companies are competing to inject, which has greatly increased the attention of the laser projection industry, but also brought a lot of chaos to the emerging laser television market, such as the brightness is decided The primary factor of laser television picture effect. The various brightness units and brightness marking methods on the market are often confusing to consumers. In fact, there is no uniform test standard for the so-called “lumens†on the market for projection products. It is entirely the result of self-testing by various companies. At present, the mixed chaos of the market has emerged and the industry needs to be standardized.
In the face of this situation, Zhongguancun Online recently formed a laser television industry promotion alliance with the head manufacturers of laser TV industry Hisense, Fengmi Technology (Mega laser TV provider), Kimi, Nuts, and Ai Luowei. The establishment of the Laser Television Industry Promotion Alliance is expected to rapidly standardize industry product technology and quality standards, help the healthy development of the industry and brand health, and at the same time help users choose large-screen laser televisions to provide a strong market reference.
For the establishment of the Laser Television Summit and the Laser Television Industry Promotion Alliance, Mr. Liu Xiaodong, President of Zhongguancun Online, gave high recognition and hope. Liu Xiaodong said, "The industry alliance will promote the sound and rapid development of the entire laser television industry, and promote more cooperation among enterprises, and it is the boost rocket for the rapid development of the entire industry."
Representatives from Hisense, Nuts, Mimi, and Ai Luowei all stated that with the gradual standardization of the industry, the adoption of a unified industry standard will bring more transparent laser television product parameters and data to consumers, which will facilitate the rapid development of the industry.
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