Yiguang Lighting Captures the Beijing Market in Yunnan

Since April 9-10, Yiguang Lighting Co., Ltd. has held a launch conference in which Everlight Lighting has successively "captured" provinces and cities such as Hubei, Anhui, Henan, and Shandong. On August 23 and 25, Yiguang Lighting has again Successively held in Yunnan and Beijing held billion light LED science lecture hall and market launch conference, marking the success of Yiguang lighting "catch up" the market in Yunnan and Beijing.

Beijing Station:

300 witnessed the start of the Beijing market

On August 25th, Everlight LED Lighting Science and Technology Forum and Beijing Market Launch Conference were held in Henan Building in Beijing. Yiqing Lighting Chairman Yu Qinglu, General Manager Wu Zhengyi, Managing Director Tan Dingyi, Channel Director Yu Shisha, Marketing Director Chen Jun, Yiguang Lighting General Manager Li Haitao and more than 200 dealers from Beijing attended the event. meeting. This is another major conference held by Everlight Lighting following the launch of the Yunnan Market on the 23rd.

At the meeting, Yu Qinglu first introduced the overview of the Everlight Group. He said that since Everlight Lighting entered the mainland LED application market at the beginning of 2013, its performance has continuously created new highs and has achieved gratifying results. The company has high hopes for the next development of the mainland market, will continue to adhere to brand investment, deepen the Chinese market; adhere to long-term development strategy, establish a national brand; adhere to the local operation; adhere to share a win-win culture and share profits with distributors.

Yu Qingqing said: "With the establishment of major sales channels in the mainland market, and the rapid increase in brand awareness, Yiguang Lighting is expected to become the 'Chinese first LED lighting brand'."

Wu Zhengyi, general manager of Everlight Lighting made a keynote speech entitled “Choose Yiguang to Create a Future”. He separately consulted Yiguang Lighting's strategy and tactics in brand operations, helped dealers realize profitability in channel construction, how to integrate technology and complete industrial chain advantages, introduced lighting products that could win in the market, and strengthened team building. In order to maintain the competitive advantage of Yiguang Lighting, we have elaborated and elaborated in detail. It won the approval of the participating dealers and gave them a more in-depth understanding of Yiguang Lighting's products and market operations, which greatly enhanced their confidence in the future prospects of Yiguang Lighting.

Chen Jun, director of Yiguang Lighting Market, also had a lively exchange and interaction with the guests on the issues concerned by the distributors. He elaborated on the “Why should choose Everlight” from several aspects such as the strength and scale of Yiguang Group, the advantages of technology and R&D, and the seamless integration of complete industrial chain and production capacity.

Yu Shisha, the director of the channel, explained in detail the preferential policies of Yeguang Lighting for dealers in 2013, which gave distributors a more in-depth understanding of Yiguang Lighting's operations in the second half of the year. At the end of the meeting, Li Haitao, operation center of Everlight LED Lighting, explained how Everlight landed in Beijing. He clearly stated that as a buffer period, no target was set for this year.

It was also learned that after the start of the Beijing Market Startup Conference, the Everlight LED Lighting Science Forum and the Heilongjiang Market Launch Conference were held on the 29th.

Yunnan Station:

Yunnan signed a contract for the first battle of 4 million yuan

On August 23, the Everlight LED Lighting Science Opportunity Forum and the Yunnan Market Inauguration Conference were held at the Millennium Jinyuan Hotel in Kunming. This signified the further expansion of Yiguang’s promotion in the mainland, and Yunnan became the 12th most developed in China by Yiguang. A provincial market. Yiqing Lighting Chairman Yu Qingluo, Haoyu Enterprise Chairman Xie Guohua, Yiguang Lighting General Manager Wu Zhengyao, Marketing Director Chen Jun, Channel Director Yu Shisha, Yunnan Operation Center General Manager Xie Guofeng and others all attended the event. Distributors from all over Yunnan have attracted attention. Come, there is a packed seat at the scene.

This year is the first year of promotion of Yiguang Lighting in the mainland. Yu Qingqing said that as a company with 30 years of LED experience, Everlight has formed a full range of LED products and a complete industrial chain, from backlighting screens to solid-state lighting, from LED Upstream, to the package, and then to downstream applications.

“Yiguang Lighting has supported four major listed companies including Jingyuan, Guangjia, Taigu, and Everlight. Among them, Everlight’s packaging output has reached the top in the world, with more than 2,000 worldwide patents, and is the number of patents of other similar companies in Taiwan. More than double the sum, in the recent patent litigation twice defeated Japan's famous LED company Nichia, in the same area in the Chinese industry is unique, in addition Yiguang in 2012 was also identified by the State Administration for Industry and Commerce as the first Chinese famous LED trademark. "Clearing furnace is proud to say.

At the meeting, Yuqing also proposed four guarantees for Yiguang Lighting to “deeply cultivate the domestic market with no change or retreat; determination to establish a national brand is unwavering; adhere to localized operation and management; and mutually beneficial cooperation with dealers and suppliers” .

Yunnan Yuyu Enterprise has taken root in Yunnan since 1998 and currently owns Yunnan Yuyu Shengshi Trading Co., Ltd., Guiyang Haoyu Shengshi Trading Co., Ltd., Yunnan Yuyu Times Sports Goods Co., Ltd., Yunnan Yushang Real Estate Development Co., Ltd., Yunnan Hanyu Mining Co., Ltd., and Yunnan Yuyu. Business Management Co., Ltd. and many other companies, business scope spans clothing, sporting goods, real estate, minerals, Yunnan agent is an elegant bird and Delphi Yungui general agent, as early as in 2001 the company's turnover has reached 100 million yuan, It can be described as strong and experienced.

For this cooperation, Xie Guohua said that in the lighting industry, we have inspected seven or eight brands, and ultimately chose Yiguang, because of the great strength of Yiguang Lighting and its dedicated and professional LED lighting. “Everyone has seen me The hope of the industry.” Xie Guohua expressed his impression of Yiguang.

It is reported that Haoyu Enterprises has specially established Yunnan Haoyu Yiguang Lighting Co., Ltd. for the cooperation with Yiguang Lighting. As an independent company and an independent team, it will open up Yunnan Everlight Lighting with a more professional and innovative operating model. The distributor policy was also announced. Including advertising support, such as shop subsidies for 300 yuan per square meter, inkjet door subsidies 100 yuan per square meter, subsidies for the market professional advertising up to 50,000 yuan; free use of showcases and samples; provide regional protection and maintenance, set up Provincial managers and regional managers. The normal damaged goods are returned by agreement, and the product batch issue will be recalled.

As of that evening, distributors had intended to order more than 400 million yuan.