Although it has just passed the summer festival, there is still a period of time from the summer, but the air conditioners of the major brands in the home appliance market have begun to enter the promotion period. The reporter learned in the interview that some stores started to offer special "summer price" early this week to attract consumers' attention.
It is understood that this year's air-conditioning promotion has started quietly from this week. In the past few days, reporters have visited many chain stores in the city and learned that many domestic brands including Gree, TCL, Midea, Haier, Hisense, Oaks, etc., as well as joint venture brands such as Panasonic, Daikin and Mitsubishi have joined the first summer. In the round promotion, and whether it is a high-end inverter model or an entry-level low-power hang-up, there is a considerable profit. Take a domestically produced 1.5-pin inverter heating and cooling hang-up as an example. The current price has dropped from 3,000 yuan at the beginning of the year to less than 2,500 yuan, while another 1.5-horse fixed-frequency hang-up has been reduced to less than 2,000 yuan. In terms of high-power high-end products, the current 2 cold and warm hooks can basically be discounted to about 3,300 yuan, while the higher-power high-end inverter models have a profit margin of 800 yuan to 1,500 yuan.
According to the introduction of the business, this year's air-conditioning promotion started earlier, so from the current situation, the supply of various types of models of various grades is relatively sufficient, and the space for consumers to choose is relatively large. It is also known that at the beginning of the promotion, the appointment for delivery installation and commissioning is also very convenient. Some manufacturers also bundle the maintenance service of air conditioners into the promotion activities, eliminating the worries of consumers.
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