The popularity of 4K video enters the sprint period, and Samsung lays out the next-generation display to bring better enjoyment

According to reports, the China Central Radio and Television Headquarters launched the first domestically-starred ultra-high-definition TV channel-CCTV 4K ultra-high-definition channel on October 1. The launch of 4K ultra-high-definition channels not only marks the rapid development of my country's ultra-high-definition video, but also promotes the rapid development and upgrading of the entire ultra-high-definition industry chain. As the terminal of this industry chain, the 4K ultra-high-definition TV industry led by Samsung has been developing for many years, with perfect technology and high market acceptance, and it will welcome the general public.

The popularity of 4K video enters the sprint period, and Samsung lays out the next-generation display to bring better enjoyment

Heavy policies are frequently issued, 4K video popularization enters the sprint period

This 4K Ultra HD channel is not a pilot launch, but comprehensive coverage of 13 provinces and districts including Beijing Gehua, Guangdong, Shanghai Dongfang, Zhejiang, Sichuan, Guizhou, Chongqing, Jiangxi, Anhui, Shaanxi, Jiangsu, Inner Mongolia and Shenzhen Tianwei , The city’s cable TV network users. In other words, the collection, production, transmission, decoding, and presentation of 4K ultra-high-definition video are fully mature.

It is reported that on September 26, the China Central Radio and Television General Station has organized local cable network companies to dock 4K channels and distributed comprehensive decoding and decryption equipment for receiving 4K channels.

In fact, CCTV's launch of 4K Ultra HD channels is not without warning. At the Beijing International Television Technology Seminar (ITTC2018) held in May, China Central Radio and Television announced the technical standards for 4K ultra-high-definition television.

Jiang Wenbo, deputy director of CCTV, said that the development of 4K ultra-high-definition television is an inevitable choice for CCTV to deepen the reform of the radio and television supply side and lead the development of the radio and television industry in the new era.

4K TV shows the explosive trend, the era of home theater is coming

As the popularity of 4K video enters the sprint period, 4K TV has entered a stage of rapid growth in my country, showing an explosive trend.

At the China Ultra High Definition Video (4K) Industry Development Conference, Ding Wenhua, an academician of the Chinese Academy of Engineering, said, “In 2017, China’s 4K TV output was 33 million units, accounting for 42% of the world’s 4K TVs. It is estimated that by 2020, 4K TVs worldwide The number of households will exceed 330 million, and China will become the world's largest 4K TV consumer market, with at least 120 million households."

In the domestic market, 4K TV sales have accounted for nearly 60%, far exceeding the global average of 35%.

As a global display technology leader, Samsung has always been committed to bringing consumers an unparalleled audio-visual experience, insisting on in-depth layout in the field of 4K technology. According to GfK data, as of August 2017, Samsung's 4K TVs accounted for as much as 38% of the global market.

The resolution of 4K TV is 4 times that of 2K TV. The audience can see every detail and close-up of the picture clearly, and have an immersive experience. With high-definition picture quality, users can "touch the real world" and experience a different visual feast. Moreover, with the continuous improvement of resolution and the continuous increase of TV size, Samsung is leading the era of 75-inch full-view large screens for living room TVs.

In fact, Samsung is not only a leader in the 4K TV field, it is also actively deploying 4K ultra-high-definition content. As early as many years ago, Samsung TV has launched in-depth cooperation with content parties such as Mango TV and Galaxy Kiwi, and then successively joined hands with video platforms such as iQiyi. Recently, Samsung TV has conducted in-depth cooperation with Tencent Video, a leading online video media platform in China, which basically covers all mainstream media playback platforms in the Chinese market.

At present, Tencent Video has more than 100,000 4K videos and more than 27,000 4K albums, covering the top hit film and television series. At the same time, Tencent Video has also opened up a special 4K area, and continuously introduces and produces excellent 4K content. 4K video has more vivid colors and more realistic sound effects. With Samsung's high-quality large-screen 4K ultra-high-definition TV, it can bring audio-visual effects comparable to theaters, making home theater a reality.

The future can be expected, Samsung's layout of next-generation displays will bring better enjoyment

For the color TV industry, technology always precedes the market. Although 4K video has only begun to spread, 4K TV has already matured, and Samsung, which is firmly seated in the global color TV industry, has begun to deploy the next generation of displays: QLED, 8K, in order to bring better visual enjoyment.

Samsung's new QLED light quality sub-dot TV Q9F this year, thanks to the blessing of quantum dots and other technologies, has far exceeded the visual perception of ordinary 4K TVs. Thanks to the innovation of quantum dot technology, Samsung Q9F can reproduce the brightness and color differences in different brightness ranges, and restore rich and infectious details. The application of ultra-high-definition local light control and deep black anti-reflection technology enables precise control of the brightness of the picture, and the details are visible.

In addition to quantum dots, on the other side, Samsung has already begun to deploy the 8K market. At IFA 2018, Samsung officially announced its involvement in the 8K TV field, and at the same time released its first QLED 8K TV Q900R. Prior to CES 2018, Samsung has released an AI-driven 8K conversion technology that can upgrade slightly lower-resolution content to a picture quality comparable to 8K. Whether it is 8K TV or 8K conversion technology, Samsung provides an unprecedented visual experience. From the perspective of the popularization of 4K, human beings have never stopped exploring better picture quality, and 8K is bound to become a trend.

With the launch of the first 4K channel in China, the development of my country's 4K industry has officially entered the fast lane, showing an explosive trend, and the era of home theater is coming. With the efforts of Samsung and other color TV brands, you will be able to enjoy a higher-quality visual experience in the future.

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